WAT is What's About Town?

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About WAT

What's About Town is an online editorial and lifestyle hub bringing key Fashion and Lifestyle influencers together with thousands of brands to inspire consumers and help them find the best products available online.

Our WAT community are able to browse products from a wide range of stores and purchase directly from the retailer taking the hassle out of online shopping.

With a completely tailored experience for registered users unlocking content and exclusive offers as they move through the site, liking products and following the influencers they love.

WAT are you waiting for?